matrix

Data management	Lite	Standard	Professional	Enterprise
Number of contact records in database	500 limit	5000 limit	Unlimited	Unlimited

Historical access to reports and campaigns - number of months stored	6	12	24	60

Automatic bounce handling

Data cleanse and de dupe on upload

Amend contact details on-screen, or re-import to refresh the data

Advanced ‘sign-up form’ feature – Create advanced web sign-up forms at the click of a mouse to opt contacts into multiple address books and to collect/append valuable additional data fields

Suppression list management - bulk import all unsubscribes

Number of mailing lists / address books	1	5	Unlimited	Unlimited

Number of customisable data fields (in addition to five default variables)	1	5	10	Unlimited

Custom adjustable hard and soft bounce management thresholds	Fixed	Fixed

Export soft and hard bounces and unsubscribes by date range, campaign or total amount

API to connect mailboxFOX to your back data system refreshing the data with all unsubscribes, soft and hard bounces

Domain suppression

Data integrity scoring (coming soon)

API connectors to integrate mailboxFOX with third party applications (eg your CRM system)

Third party App integration, allowing you to use mailboxFOX within a third party platform (coming soon)

Segmentation Data Query Builder (including queries by contact history data), updated in real time

Mappable data, on import

Geomap segmentation (coming soon)

Create	Lite	Standard	Professional	Enterprise

Easily create your campaigns using “Point and Click” technology

Built-in Spam Assassin spam checker

Personalise your email content at the touch of a button

Add external web links to your email content at the touch of a button

‘Refer a Friend’ link

WYSIWYG editor

Number of personalisable fields (in addition to five default variables)	1	5	10	Unlimited

Template Library, including 12 simple to edit HTML templates

Template Library including 88 free, professionally designed generic templates

Easily upload your design templates into mailboxFOX

‘Add to social networks’ link

Dynamic Content

Advanced spam checker with breakdown by desktop client, server and gateway firewalls (usage charge applies)

Easy image resizing tool

Personalised preview

Survey Builder - available as an add-on service, for easy online survey building, with automatic, real-time population of response data into your mailboxFOX lists. Additional monthly charge applies for this service

Microsite Builder, for quick and easy creation of dedicated landing pages for your email campaigns

Document linker - link to and launch PDFs, and any other documents, directly from your marketing emails, in one quick step

Test	Lite	Standard	Professional	Enterprise
Free, unlimited test sends

Inbox Preview (usage charge applies)

Subject line split testing

Email content split testing (coming soon)

‘Friendly from address’ split testing (coming soon)

Send	Lite	Standard	Professional	Enterprise
Multipart delivery

Schedule campaigns to be sent in the future

Triggered emails following web form submission - set up automatic confirmation emails when visitors sign-up on your site - an opportunity to thank them, and up-sell them

Send from your companydomain.com (set-up charge applies)

Generic, account-wide auto responder for all email replies

Auto responder for email replies, customisable by campaign

Outbox, with campaign ‘pause’ button

Triggered emails based on recipient action (coming soon)

Custom event triggered emails (eg Upsell email sent automatically to any customer who orders product A, or who's Birthday it is)

Series triggered emails (eg four-stage subscription renewal programme)

Reporting	Lite	Standard	Professional	Enterprise
Graphical representations of your results

Delivered and open rates

Links clicked - by link name and URL

Forwards

Replies

Bounces and unsubscribes

Drill down to individual recipients

Overlay, hotspot report

Print out board room ready reports

Unlimited export of the reporting stats

Generate “Hot Prospects” reports to further target your lists

Filter results by Link Name to generate follow-up campaign lists

Social network bookmark views

Compare reports from different campaigns

Schedule report update, emailed to up to five colleagues per campaign

Automatic list/address book generation from reports, for follow-up campaigns based on filtered results

Website page and path tracking

ROI tracking from email to website conversion, by numerical and alpha codes

Report by top 10 domains

One-click Google Analytics tracking code tool

Geomap of results (coming soon)

Contact history reporting

Support	Lite	Standard	Professional	Enterprise
Online FAQ and help

Free unlimited email support

Free telephone support		For first 30 days*

Dedicated Account Manager who knows your business

Account management	Lite	Standard	Professional	Enterprise
Number of licensed users	1	3	10	Unlimited

User permissions management

Hierarchical Parent and Child accounts (Chargeable per Child Account)

* Ongoing telephone support available to mailboxFOX Standard clients, at £55 p.m

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